Let me teach you how to write a marketing plan that will drive up sales

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Workshop Details

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PRIVATE ONE-ON-ONE – $999*

Receive up to 8 hours of instruction to write your marketing plan outline over two different workshop sessions. *Businesses with multiple products and/or target markets may require more time.

   WE WRITE YOUR PLAN! – $1,500+

We can do the work for you.  Prices vary according to complexity.  Call for a quote.

* WE DONATE 5% OF WORKSHOP PROCEEDS TO THE CALGARY WILDLIFE REHABILITATION SOCIETY!

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WHETHER YOU TAKE A PRIVATE OR GROUP WORKSHOP THIS CALGARY MARKETING COURSE GUIDES YOU THROUGH A TWO STEP PROCESS:

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STEP 1.    Part One/Day 1 – Situation Analysis (Private versus Group Steps Vary)

Students receive a WORK BINDER containing worksheets for in-class work.  On our website, we post a password protected STUDENT LEARNING GUIDE that overviews the entire two-day workshop, including examples and links.  The learning guide will help students work on their plans outside of the workshop. The Marketing Plan template can be downloaded as a Word document file.  In class, students can elect to work directly in the digital marketing plan template or write in the workbooks provided. You will have some homework after the first workshop that is required for Part Two on Day two.

STEP 2.   Part Two/Day 2 – Marketing Strategy Selection (Private versus Group Steps Vary)

In Part Two, we set sales goals and match 7 KEY OBJECTIVES with effective marketing strategies that can be accomplished within your budget.  Your marketing expert will discuss the MUST-HAVE strategies small businesses must use in a competitive market environment.  Time is also spent determining a marketing budget and branding strategies required for marketing materials.

Optional 1/2 Day Follow-Up Session – (Groups only)

Three weeks after this Calgary marketing course, graduates can be invited to attend a POST-WORKSHOP FOLLOW-UP to share insights and/or solicit feedback from the instructor.  As a group, we will work together to solve any problems or issues that may prevent graduates from having implemented their marketing plan.

 

 

Service Business

Service Business since 1995!
The Marketing Edge Ltd
Calgary, Alberta Canada 403-452-5808

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